In late 2018 we learned that our Virtual Events Platform would be scaling up to over 50 events a year. The challenge we faced was how to rapidly spin up new events without equally scaling our required manpower. The AI summit represented a shift away from AEM towards a JavaScript-based headless CMS. It also introduced a completely new approach to the evergreen archive that included interactive transcripts and translation of the event into nine languages. We also full embedded Amplitude for behavioral analytics. Our primary challenge was one of modularization and maintaining a low cognitive load while bundling in the new post-event features.

My role: Lead designer